Contém Nuts 🥜
Contém Nuts is a brand of homemade peanut butter. Founded by a close friend, it was me that approached them to offer my services. Nonetheless, the problem was to conciliate the homemade aspect with the sophisticated aspect, for it is an expensive product.
For the sophisticated aspect of the brand, we bet on the combination of a classic serif font (Americana) wit a sans-serif of the same
x-height só the transition between them would be more seemless. The color palette has 3 colors that derive from the color of the nuts.
To make it look more homemade, we developed illustrations that have a considerable offset between fill and brushstroke, giving it
a more amateur effect without losing credibility.
